about us
Growing up, we were the sisters who did everything together! We created
imaginative worlds that we could escape to, and we filled them with adventures. This universe of storytelling has since developed into our own unique language. Now, we are speaking this language to the world through our brand: Deviate.
Deviate is a Detroit-based fashion brand designing collections and one-of-one pieces that showcase sustainable textiles and artistry.
Always inspired by our childhood memories and love for nostalgia, we write an original storybook to inspire design for each new collection. The marriage of our process as a human and artist is to articulate emotional experience into stories and characters, giving them actuality. Through hand-crafted textile capabilities, each piece tells a different part of our storybook.